Product Marketing Manager
Voxbone's mission is to simplify business communications. As a cloud communication leader, we make it strangely simple for businesses to talk to clients, customers and colleagues, wherever they are.
Our marketing team is on the hunt for highly motivated, passionate, detail-oriented and data-driven Product Marketing Manager with B2B, SaaS and telecommunication experience to work in our London office.
You'll be part of a young and vibrant team spread across San Francisco, Austin, Los Angeles, London, Dublin, Brussels, Iasi, Seoul and Hong Kong.
Close your eyes and imagine……
Messaging and Positioning
● Identifying target customers, their needs, and how our products meet those needs
● Conducting market and competitive analysis and customer segmentation.
● Developing messaging and positioning for our products
Go to Market initiatives
● Executing GTM from concept to launch. Collaborating on the go-to-market plan and strategy.
● Planning and leading successful product launches and ongoing marketing campaigns to educate customers & prospects on the benefits of Voxbone
● Working cross-functionally with Product, Engineering, Marketing, Sales, etc. to support ongoing product adoption and go-to-market launches
Customer Marketing
● Developing and implementing campaigns that drive product adoption among customers
● Collaborating with the product team to create content that helps customers enable our products
● Driving post-launch marketing programs to scale product growth
● Conducting customer interviews to capture content the help with messaging and for cases studies
Sales Enablement
● Providing training and building content, assets, and tools including sales presentations, product one-pagers, webinars, and competitive briefs
● Training the sales team on product positioning, competitors, market trends and product features
Cross-functional activities
● Supporting various marketing programs such as webinars, speaking engagements and partners
